Whoa. MarketingProfs are opening up all their courses for free for one day only this Thur 19 Nov... https://www.marketingprofs.com/cmp/18/openhouse1120int/sa/
The kind of article I keep meaning to write :) Marketing Mix: The difference between copywriting and content writing https://lfpress.com/special-sections/marketing-mix-the-difference-between-copywriting-and-content-writing
Kicking myself that it's taken me this long to watch this excellent appraisal of crisis/COVID response marketing....
How To Lead In a Time of Crisis https://youtu.be/ns2Cig3iUdY via @YouTube